Market Reports

2017 SalesTech Report

2017 SalesTech Report

As a contributor to the SalesTech report that was recently published by Crowd Research Partners,
we are delighted to share it with you. Download a copy to uncover some great insights about market
dynamics for sales technology, and get a better understanding of the success and challenges of
various sales tools and analytics. Some of the key findings include:

  • Customer relationship management (CRM) tools remain a top priority for companies when
    managing and optimising customer relationships across sales and other functions
  • One of the biggest barriers to sales technology success is a lack of management buy-in, or
    belief that it will yield good ROI
  • Many organisations are increasing their spend on sales technology, with over 50% of those
    surveyed spending more than $1,000 per Salesperson each year

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